CV Data

If you localize your mobile app for China, how can you know if Chinese users are really going to like it?

We helped test the iOS app Bazaart with Chinese users and wrote up this post about it.

This post will show you:

How to do a simple telegram in philippines usability test with five Chinese ...

In it, the answerer promises to release photos or other information if the answer receives a fixed number of upvotes first.


6) FUNNY
There are plenty of questions asking for funny answers, like “What’s some logic that you couldn’t help but agree with?”

For serious questions, it’s best to give ...

Set the goal of your campaign
Timing is all that matters. If you can manage your time right, you can achieve your RTM success even with the most basic tools, such as social media.

I’ll explain it later, but for now, let’s define the goal of your marketing efforts.



Would you like to create a ...

Once you have your pillar content ready, it is time to determine which platform it will go to. One obvious choice is building a blog on your Chinese site. Blogs may not be very popular in China, but at least the information is there if anybody should come across your website first. You should also ...

Grandpa Amu: The Modern Lu Ban
Recently, a 63-year-old Chinese grandpa has become a YouTube sensation.

Chinese fans have dubbed Grandpa Amu, whose original name is Wang Dewen, “The modern-day Lu Ban”—the legendary woodworker who invented the saw and other tools in ancient China, and who is today ...

Baidu will often choose an image from your page and show it in the search results.

It’s best to use images that are about 121 pixels wide by 75 pixels high. If not, Baidu still might choose to use the image though.

This is how it looks in Baidu’s search results:



How to Ramp Up Results – Post ...

Hopefully, by now, I have convinced you why it is so important to incorporate Weibo into your broader China-marketing strategy. Your next step will be to set up an account. I covered the account types, setup, and verification process in a simple guide here.

User Habits on Weibo
From the marketer’s ...

Breaking into the market in mainland China takes a great deal of time, money, and effort. So, how can you determine whether it’s a worthwhile investment for your business?

One of the best ways to do that is to gather data from Baidu, which is the Google of China. Search ads are a popular way to ...

Baidu has the best possible rating. The majority of the country appears in dark green, which means the website loads in a second or less in these areas,

However, the loading times are slightly slower in Yunnan, Tibet, Xinjiang, and Inner Mongolia. This demonstrates that even a prominent website ...

As you can see: Lots of data, all in separate locations. It can get really messy.

we take all these data sources and put them into a single report in Google Looker (previously known as Google Data Studio).

Once everything’s in one place, we can present this data in a meeting and use it to inform ...