A study found that more than 44% of email recipients made at least one purchase as a result of a promotional email

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If you run an online business , then email marketing is the most effective tool to convert abandoned carts into paying customers .

E-commerce giants have long used email to convert casual visitors into buyers.

Abandoned Cart Emails
3. Email newsletter for non-profits

Nonprofits need to reach out to their supporters to get donations, support, events, and more. Other mediums like social media, phone calls, and physical mail cost a lot more money than email marketing.

Human Rights Watch Newsletter Signup Form
Creating an email newsletter allows nonprofits list of azerbaijan cell phone number to stay in touch with the public, supporters and donors.

Users are more likely to open emails from a nonprofit they support. In fact, 49% of millennials prefer to receive updates from the organizations they support via email.

For more information, check out this article on why email marketing is so important for nonprofits .

4. Email newsletters for blogs and news websites

If you want to start a blog or create a content-focused news site, email marketing is the best way to build your audience. You will see that all the well-known internet marketers, influencers and famous bloggers are actively building their email lists.