Why use videos on social media?

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shammi88
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Joined: Sun Dec 22, 2024 4:24 am

Why use videos on social media?

Post by shammi88 »

Due to the large number of users and immense facilities, social media marketing has been gaining ground among companies. The use of fan pages and profiles to promote businesses can be a strong ally if used correctly, so details that are seemingly trivial can make a huge difference, such as the use of videos to promote your company.

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In Brazil alone, the number of video views exceeds an average of 10 billion per month. There is no doubt that video content is more than advantageous! See below some reasons to use videos on social media.

What you will find in this article:
– Attracts more users
– Time the user spends on the page
– Adding value
– Method of consumption
– Attracts more users
A short institutional video, lasting on average one to how to get usa phone number one and a half minutes, is capable of presenting the company to the user in a non-invasive and pleasant way, making them experience and see the capabilities present in your company. In addition, your company automatically has an image of greater credibility and authority, gaining more respect and improving the relationship with the user.

Image

– Time the user spends on the page
If the video is well planned and attracts the user to the point of making them watch it until the end, no matter how short it is, it will increase the time they remain on your page, and may have other advantages if the video has a link related to the business website, taking it beyond the social network.

– Adding value
Generally speaking, most users are too lazy to read a lot of information. Videos convey the desired information more easily, and this adds more value to the company than if it were through texts or long articles.

– Method of consumption
Due to the technologies present in mobile devices such as smartphones and tablets, video consumption is the most viable type of media, as it can be viewed at any time on any
mobile or fixed platform.
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