AR Hotels also participated in FITUR:

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in the collaboration with We Are Marketing , a 15% increase in direct web invoicing was achieved in the last summer season, through an Inbound Marketing strategy focused on the company's values.

Walking through FITUR means breathing in the creativity of the tourism list of netherlands consumer email teams of all types of destinations as well as being able to learn about the traditions of each region and how they can enrich the experience of tourists. We enjoyed tasting Colombian coffee while listening to the sound of native instruments at their stand and then jumping to Belgium to taste local beers, and again in South Korea where, thanks to a very original experience, we immersed ourselves in the world of Squid Game, with the test of the sugar cookie.

FITUR has also proved to be fundamental this year to discover the latest tourism trends , test the state of the sector and create new alliances and synergies with other experts. 2022 can be a year of recovery and optimism and we will continue working in this direction to contribute with ideas, strategies and successful proposals.