By Astrid Ruiz
Marketing4eCommerce Editor
TOThree years after implementing cross-messaging between Facebook and Instagram , Meta has just “quietly” announced on its support page that this feature will be removed in the middle of the month (no date was specified). Existing chats will not disappear, but will only have read-only mode.
You will not be able to send messages from Facebook to Instagram and vice versa
Instagram users will not be able to send messages to Facebook accounts through its Messenger app, while Facebook users will not be able to start new conversations or make calls on Instagram. They will also not be able to see the user's activity status or know if messages have been read.
A Meta spokesperson, Alex Dziedzan , confirmed the canada number data change in a statement to The Verge , explaining that , “A few years ago, we introduced a new Messenger experience in Instagram DMs that allowed people to message and call a Facebook (Messenger) account from an Instagram account and vice versa.
Starting in mid-December, we will begin removing this feature . However, people can still send messages and call their contacts on Facebook, Instagram or Messenger.
The cross-platform chat feature between Messenger and Instagram was integrated in 2019 and rolled out to everyone a year later. At the time, Instagram CEO Adam Mosseri said the change would allow Meta to run more efficiently. The launch of cross-platform messaging came at the same time as Instagram's direct messages received Messenger-exclusive features like time-sensitive messages and selfie stickers.