It Also Depends on What Type of Correspondence You Are Sending to Your Subscribers. If You Are Primarily Using Your Email List to Send Coupons and Other Offers, I Recommend Trying a Double Opt-in. You Don’t Want to Be Thrown Into the Promotions or Spam Folder of Your Subscribers’ Email Clients. For Newsletters and Other Non-sales Emails, a Single Opt-in Strategy is Sufficient. As Long as You Use Some Form of Opt-in Email Marketing, You’ll Protect Your Leads and Keep Your Email List Clean.
What is Spam? What Do Consumers cambodia phone number library Consider Spam? What is Spam? What Do Consumers Consider Spam? In Marketing Circles, "Spam" is a Pejorative Word. It Implies That You're Doing Something That's Not Only Wrong but Perhaps Even Illegal . But the Fact is That Some Good Emails Get Sent to Spam Folders Every Day. Email Clients Aren’t Perfect. They Use Their Own Internal Algorithms to Categorize Messages Based on Words and Phrases, Images, and Other User Actions.
For Example, Let's Say Half of Your Email Subscribers Moved Your Latest Email to the Spam Folder. This Tells the Email Client That People Are Treating Your Messages as Spam, and Your Future Emails May Be Diverted. Additionally, if Your Email Service Puts You on the Same Server as a Company That is Constantly Spamming Its Audience, You Could Become Collateral Damage. Email Clients See That You Share a Server and Worry That Your Messages Might Be Seen as Spam, Too.