2025: How emerging technologies will amplify 2020 trends?

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As we enter 2025, many technologies that emerged in early 2020 have become the norm. Understanding the evolutionary path of these trends will help beginners better grasp the future direction.

1. Augmented Reality (AR) and Virtual Reality (VR) Advertising
In 2020, these technologies are still relatively niche, but in 2025, many brands have applied AR/VR to product experience (such as virtual fitting, 3D real estate display, etc.). This provides an immersive experience for brands vp it mailing lead and also requires marketers to have the ability of "immersive content creativity".

2. Zero third-party cookie marketing
Starting from 2020, Chrome plans to gradually cancel third-party cookies, which will be fully implemented in 2025. This makes "first-party data" and "customer data platform (CDP)" new core resources. Beginners need to pay attention to: how to legally collect and manage user data, and improve personalized marketing effects on a compliant basis.