Storytelling is a popular specialty

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Introducing a new product – are you launching a new product? Then introduce it in a video. Look at the product from all sides and demonstrate what it is for and how it can be used in everyday life.
Reviews – collected reviews from current and former customers are a treasure. Use them playfully in marketing. You don't have to receive reviews only in written form. Record them on video and use them in email marketing and on your website.
Serving suggestion – you’ve probably seen a picture of a serving suggestion on some food. A video is a great way to showcase your drink, food, or even dishes. Set the table to look perfect and show off your best side!

Fashion hits – many an e-shop dealing with fashion has already discovered the power of videos that capture shoes, clothes or accessories from all sides and even on models. If you can use this video in your field, go ahead!

Tell a story. About yourself. About your brand. About the creation malaysia email list of your company. If you casually tell the public how great you are, you will come across as more sensitive. This will bring you closer to people and make you seem more authentic . Almost everyone likes to read about what your goal is, that your work is enjoyable and fulfilling, and that you are mainly focused on customer satisfaction.

Inspiration that can never be enough
There are many other trends in email marketing. We have introduced you to the main ones that will rule 2020. But they are not all! Chatbots, artificial intelligence and live content are also experiencing a big boom. Read more!

According to Statista.com , 2.5 billion people worldwide use email. The average user sent and received 126 emails in a single day in 2019.

Who would want to end up in the trash?
Email marketing is a powerful marketing tool that can drive sales. But only the best will succeed. Your messages must be engaging , otherwise they will be associated with the delete button more than with success with readers . So think about how to build your campaigns so that the competition stays behind you and you meet everything your customers expect from you.