Subtle offer of help . It is important to offer help to the user, but not insist on it. Large pop-up windows or intrusive banners can scare off the visitor and interfere with the use of the site's functionality. Therefore, offers of help should be discreet and easily hidden.
Simple language . When communicating with the user, use simple and understandable language, avoiding specialized terms. If the use of complex terms is necessary, explanations or hints for users should be provided. It is also important to make filling out forms simple and convenient, specifying the requirements for the data entered.
Avoid abrupt changes . Users get used to a certain format of cameroon cell phone number list interaction with a site, and abrupt changes can cause disorientation and disappointment. Therefore, when introducing innovations to the design or structure of the site, it is important to gradually introduce new elements without radically changing the usual order.
Users should easily find all sections of the site and be able to quickly return to the necessary information. For this purpose, it is recommended to use horizontal and vertical menus, as well as provide a "Site Map" section for a more complete understanding of the resource structure.
Optimize registration and order forms . The fewer fields to fill out, the easier and faster the user will be able to complete the process. Modern usability principles recommend minimizing the number of required fields, avoiding unnecessary requests, such as information about education or income. It is also important to ensure a concise and clear design of the form so that users feel comfortable filling it out. Recommendations:
Remove all unnecessary data entry from forms. In most cases, there is no need to know the last name and patronymic.
Find out about the personal data processing policy.
Minimize the number of steps from selecting a product to confirming an order.
Visible search field . It is important that the user immediately finds the search bar on the site, especially if it is a large resource. To avoid unnecessary efforts, the search field should be visible and easily accessible. Recommendations: