What makes a great influencer brand pitch: How brands can better collaborate with influencers

[mstakh.i.mo.mi]

It isn’t uncommon for companies to receive hundreds of brand pitches in their social inbox from influencers and creators. Sprout’s Influencer Marketing Report found that 93% of influencers say the quality of a brand’s existing content impacts whether they agree to collaborate.

But what separates a perfect brand pitch from a bad one? How can you identify which influencers to partner with based on their outreach?

We’ve outlined everything to look out for in influencer brand pitches, from metrics and optimized account bios to a unique POV, so you can start finding the right influencers for your brand.

What is a brand pitch?
A brand pitch is a message, usually through emails or social DMs, where an spain mobile database influencer (or an agency representing influencers) reaches out to a brand to collaborate. Sometimes they also include detailed documents like a pitch deck.

Influencers create brand pitches to convince companies to work with them on future content campaigns. They usually include information like who an influencer is, their recent metrics and successes, and a proposed campaign idea.