Get backlinks and media mentions;

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Old habits and techniques that only cared about Google's happiness are no longer relevant.

Changing the user experience
As it continues to think about the human experience, Google has begun to expect good websites to display quickly and properly on both desktop and mobile devices.

As with EAT, there is no list of good IT practices, the only secret is to sweden phone number list change our mindset and try to think like our human visitors.

Fortunately, Google provides information to help you understand what to work on.

User Experience Update: How do I ensure a fast website?
Currently, user experience is primarily measured by Core Web Vitals , which can be found under User Experience in Google Search Console .

There you can monitor your site's performance based on how Google perceives it from a human perspective. This can serve as a guide to what to fix.

At this point, it doesn't matter how you solve these problems, as long as you have high scores in the " Good " category.