Why does a business need an offer?

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It is especially important to have an offer for a business that operates on the Internet, although this is also true for other types of activities. Let's look at several reasons why an offer can be useful for a business.


Less paperwork
If a business sells goods or services, having an offer simplifies the process of interaction with clients. For example, a publishing house sells access to e-books. It can place an offer on its website with a subscription offer.

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Customers simply choose a subscription, pay for it, and start reading. The alternative is to negotiate the terms of the subscription each time and enter into a separate agreement, which is much more difficult.

Of course, if a product or service requires individual customization, additional discussions are necessary. Here, an offer may not be so useful.

Also, if we are talking about long-term cooperation, an offer can reduce the number of necessary documents due to a simple acceptance mechanism.

Acceptance (from the Latin word acceptus, meaning "accepted") is the agreement to enter into a contract. Any action by the client, especially payment, can be considered acceptance of the offer.
For example, an advertising agency creates content for a client on a regular basis. Instead of exchanging papers every month, they can agree that if there are no comments on the work for a certain period of time, it will be accepted. This makes the process less time-consuming and labor-intensive, requiring action only when problems arise.