You should focus on metrics like number of visitors

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Be sure to combine the results you measure with the goals of your content to get an accurate measure of your content's performance.

For content meant to drive traffic and awareness: search engine rankings, and how many visitors stay on your site after they click through.
For content meant to drive action: the most important metric is the number of people who took the action you're encouraging, whether it's signing up for an email list, downloading an ebook, or setting up a sales call.
For your promotional-focused content : your goal is to attract new customers and make sales.
Next, research Content Marketing Benchmarks

Even if you’ve clarified your goals and hong kong cell phone number list the metrics you’ll use to track your content, knowing what counts as success is worth paying attention to. Is 500 blog post views good, or should you aim for 5,000?

There’s no specific, definitive answer to that question. It depends on factors like how long your site has been around, how long you’ve been creating content, and who your audience is. If you’re just starting out and targeting a really niche audience, expecting huge numbers is unrealistic and probably not even necessary.

Organizations like Brafton and Pressboard Media have researched averages for common website metrics like bounce rate and average reading time. With some research, you can find similar research that is more specific to your industry or type of business.