Integrating Content Marketing Institute’s Strategies into Your Plan

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Social media metricsSocial networks are a very important channel for the company's contact with the public, something essential in corporate strategies in the context of digital transformation. Digital Marketing makes it easier to monitor the company's results, especially in relation to user engagement with the brand and the customer satisfaction index, precisely because it generates more data for analysis.

Despite this, some KPIs are vanity metrics. Therefore, the analysis algeria whatsapp data method must be carefully chosen so as not to convey one thing and in reality be completely different. For example, through comments it is possible to analyze customer conversations in relation to the brand, but the evaluation must be individual and thorough. Mentions are also another interesting way of tracking results, and there are many tools that can be used for this: Mention, BuzzSumo, Google Alerts, Google Analytics, TweetDeck, Quintly and Instamizer, for example.

How to improve the level of customer satisfaction?Strategies to improve customer satisfaction include more direct actions, such as seeking feedback, and indirect ones, which give long-term results and help educate them. See some of them below. Improve your communication channelsImprove communication channels with customers, so that they can complain directly to you, instead of doing it on social networks, for example.