The collection of opponents' keywords is free. The service has two parts. The first part identifies competitors by the entered queries, and the second part shows the phrases by which opponents are promoted. The collection of stop words and effective phrases is free. The service of evaluating advertising campaigns is also offered.
SpyWords
SpyWords
The service analyzes keywords, search results, ads, and snippets in Google and Yandex. By comparing the strongest opponents, it identifies effective keywords that you do not use.
MegaIndex
MegaIndex
The service's tool called "Visibility Comparison" searches for competitors' keywords. To do this, you specify the geolocation, enter the URL, and a list of domains. Then you set up queries. The result is a report in the form of a table with keywords and search positions. It also includes an analysis of the performance data for each site.
Website keyword analysis helps to describe the product and its characteristics as accurately as possible and at the same time reflects users' search queries for this product. This stage allows business opportunity seekers email list you to combine all keywords and phrases to write unique, useful and effective content that will bring high conversion to the site.
Analyzing competitors' keywords is important at the first stages of creating a semantic core. Even if the site has been operating for a long time, such work should be carried out regularly. Knowing the strategy of competitors and their search queries is useful for analyzing your resource. Of course, we are talking about opponents who are at the top of the search results. Successful web resources will suggest interesting ideas that can be applied to your site, and will also provide a lot of other useful information for optimizing the promotion strategy.
To promote commercial sites, you need to choose transactional keywords (buy, cost, order, etc.). Informational queries will not help much in promoting online stores or companies.
Keywords should match the content of the site. For premium products, you should not choose words containing "cheap", "inexpensive", "low prices". Even if the site gets to the top, you should not expect a large number of real sales in this case.
It is necessary to select keywords based on the statistics of requests in the relevant region. To increase interest in the site in Krasnodar, it is necessary to analyze the frequency of requests for this city or region, and not for Russia as a whole.
The wider the range of queries, the better. They should be not only high-, but also medium- and low-frequency - the main thing is that they are asked by potential visitors. Do not go to extremes and try to promote the resource only by high-frequency or, conversely, only by low-frequency queries.
For a seasonal business, it is worth choosing the appropriate keywords. In addition, it is important to start working on website promotion in a timely manner. Thus, the development of a resource with summer products should be done from the beginning of spring.
You should not use tautology when choosing keywords. For example, the phrase "create a landing page website" will be incorrect, since "landing page" and "website" in this context are the same.
You need to select keywords in such a way that they fit harmoniously into the text and look natural.
Don't neglect images, infographics, tables, and sign them with key phrases.
In order to understand which keywords work best and bring in more clients, it is important to test them and launch contextual advertising.
Final Keyword Tips
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