Look at what you’re currently offering, what’s popular and what’s not? What about events which are well attended?
You might notice that you have lots of one age group or a type uk rcs data of training is particularly popular. You can then use this information to build up a picture of e of your ideal target audience.
You also need to assess what the new member experience is like now.
By creating a positive experience right off the bat, you’re priming every member to stay with you for as long as possible. You can create positive experiences from things like a user-friendly website, easy to fill out forms (online is better) and welcome emails.
Tip: You can use LoveAdmin to understand what your members want. Take advantage of customisable forms to capture information like if a member might prefer a certain type of coaching or need more support. Capacity filters in the timetable can tell you what sessions are popular, giving you the information you need to understand your members’ preferences.