Two Ways To Make Mobile-Responsive Emails

[zakiyatasnim]

There are two basic ways to achieve this - one is hard, slow and can be expensive.

The other is easy, fast and free.

Let's tackle the first method;

Way 1. Using Responsive CSS-driven Templates
Responsive CSS Template for Mobile Emails
In a nutshell - CSS is like a little robot inside an email or webpage which looks (amongst other things) at what type of device the content is being viewed on.

You can add rules into CSS so that if the content is being viewed on a mobile device you can hide, replace or resize various content elements.

This means you can have an email which looks great on desktop AND on mobile.

The CSS recognizes what device is being used and makes the changes.

But you need to code or design these variations, or...

Pay someone to do this for you.

Like I say - hard, slow and expensive.

Not for you?

I totally understand, this is where the second method comes in;

Way 2. Send Simple Text-Based Emails
Send Text Email Using HTML
You just send simple emails, which are almost completely made up of text.


Don't get me wrong - we still send our luxembourg number data emails in HTML format, it's just that HTML is used solely to convey textual information.

No fancy templates.

No fancy coding or CSS.

Just plain old words and the occasional image.

It's easy, free and fast.

What's more - sending simple emails like this gets you better open rates and response rates.

Your emails resemble personal emails.

As such, they don't turn on people's "Promotion Radar". You can really start to build rapport with your subscriber-base this way.