Why Do You Need a Content Marketing Strategy?

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We found that 40% of companies still don't have a planned strategy . But why is it important to track and document your Content Marketing strategy?

A content marketing strategy helps you move from chaotic content creation to an organized list of azerbaijan consumer email system with specific goals, success metrics, and continuous improvement processes.

Of the 1,500 marketers surveyed for our State of Content Marketing report , 78% of those who believed their content marketing strategy was exceptionally effective in 2021 had documented their strategy.

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The 5 Elements of a Powerful Content Marketing Strategy
An effective content marketing strategy must have these five key elements to be successful: audience personas , brand positioning, owned media value proposition, sustainability study, and an action plan. Let's look at why these elements are essential and how you can start implementing them.