Perhaps that’s why you can use a variety of product usage metrics to measure your health score. These metrics may include product usage frequency, logins, sessions, interactions, and feature adoption. Engagement Metrics Loyal customers spend 67% more on average than new customers . This shows why customer engagement is a very reliable indicator of how likely someone is to stay or leave.
Different engagement metrics can be tracked to understand your customer health score. They include click-through rate, email open rate, response time, number of tickets raised, etc. germany business fax listSatisfaction Index Happy and satisfied customers not only stay longer, but also spend more. Such customers are real assets for any business.
Therefore, it is important to regularly track and measure key satisfaction indicators, such as Net Promoter Score (NPS) or Customer Satisfaction Score (CSAT), to understand how happy your customers are . Financial indicators When customers stay longer and buy more, the financial health of a business improves. This behavior is often reflected in the overall performance of the business.