Luckily, there are plenty of advanced tools and technologies available for decoding a customer’s emotions and opinions. Here are some sentiment analysis marketing tools you can use to produce actionable insights, optimize marketing campaigns and elevate your customer experiences.
Sprout Social
Sprout Social is an all-in-one social media canada b2b leads management platform equipped with sentiment analysis features that help marketers understand their customers’ wants and needs. Sprout uses AI-driven technology to enable high-volume data ingestion at scale. Our listening solution processes up to 50,000 posts per second and an average of 600 million messages every day, so you can zero in on the high-impact conversations driving the perception of your brand.
Sprout’s sentiment analysis detects customer sentiment in complex sentences with emojis and grammatical inconsistencies, providing an accurate picture of how customers feel. Brands can track these insights over time, while also filtering individual posts by sentiment to triage high-priority customer service requests.
You don’t need to be a Boolean search expert to use our powerful Listening tool. The Queries by AI Assist feature generates suggestions that refine your query based on your provided keywords.
Reputation sentiment analysis dashboard showing reputation score.
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