You might be wondering who is already using IGTV with good results to serve as inspiration for your strategy.
If that's what you wanted, you'll enjoy seeing the 3 examples of companies that have managed, with different approaches, to use the best that IGTV has to offer.
1. Omelette
The Omelete website, the main website about pop culture in Brazil, is a reference in content about films, series, comics and music, and has become a true pop empire in the country, with several sub-brands.
On Instagram, the IGTV profile has a lot of content, pastors in the us email list such as daily segments about important news and specials on a wide range of topics.
2. Netflix US
Netflix is known for interacting a lot with its audience on social media and taking advantage of every little opportunity to promote its main productions.
It’s no wonder that IGTV is part of this strategy. Netflix in the United States makes several videos with the cast of its series, which helps keep the audience interested in everything surrounding the shows.
3. Nubank
Nubank is a champion at talking about its products and services without sounding boring or self-serving. In fact, the videos give the company’s fans everything they want from a modern, connected brand.
The purple profile creates expectations about new products , answers common questions and even shows how the brand's credit cards are made.
IGTV is a relatively new platform, but it already shows great potential for engagement. You can be sure that the features presented so far are just the beginning, and whoever gets ahead of the game will have an advantage in the future.
And since we’re talking about videos, have you ever thought about boosting your audiovisual content strategy by creating animated videos ? Read our article and find out why you should adopt this option!
Content produced by Rock Content .