The reason for this is two-fold. First, senior managers are the foundation of the company’s strategic compass. They provide the heading, direction, and objectives for the employees.
Second, senior managers are uniquely positioned to ensure that corporate social responsibility is embedded into the company’s DNA. By involving them from the outset and making sure they’re bought into the strategy, businesses can ensure that CSR isn’t just an afterthought or a “nice to have” – it becomes part of who they are and what they do.
So if you’re looking to make your CSR strategy a success, make sure you involve your senior managers from day one.
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Inspiring Other Organisatins Is a Great Wa list of thailand consumer email y to Implement an Impactful CSR strategy
One of the best ways to create and implement an impactful strategy is to inspire others to follow suit. When you cultivate a lasting impression that seeps into the spheres of society, you encourage other companies to do the same. This creates a positive ripple effect and promotes conscious business.
There are many ways to implement a successful and sustainable CSR strategy. However, the most important step to take on this journey is to remain dedicated and committed. If you’d like to learn more about the benefits of CSR strategies, read Goodman Lantern’s latest impact blogs.