At Web Positioning Salamanca , we bring you a tutorial on how to add a site to Google Webmaster Tools, a tool that was recently renamed Google Search Console. Using what it offers is vital to build your presence on the Web, the best thing is that it is free, and it is the most suitable for monitoring and being positioned in the results of this search engine.
Learn more about Webmaster Tools, why and what for?
It is important to note that you do not need to register with Google Webmaster Tools for Google to include you in search results, but being registered directly helps the search engine to crawl and understand the content of your site much faster, allowing you to improve the ranking and traffic your website receives.
To ensure that your content is crawlable by Google.
To optimize your website, with the intention of helping users and Google better understand and represent your site.
It will help you monitor traffic, searches, most viewed pages, clicks, impressions, and more.
It is useful for submitting content that you want to be seen in Google searches, as well as removing what you do not want in the SERPs (search engine results page).
By registering for Webmaster Tools you will be able to have a list of internal cameroon telegram phone numbers external links , broken links, pages with 404 errors or other HTTP status.
It is the best tool to analyze and monitor your site's performance and usability on mobile devices.
Helps you manage your relationship with Google.
You will be able to manage important aspects for SEO, such as the sitemap and the robots.txt file.
Step by step: Add a site in Google Webmaster Tools
The first thing we must clarify is that it is not something complicated , and that the only requirement is to have a Google account, if you have a Gmail email, it is the only thing you need.
Click on the “Add Property” button, as shown in the following image.
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Then, in the pop-up window that appears, paste the full URL you want to add, as shown in the image and click Continue.
Then, you need to verify ownership of the site or section of the website you've added, telling Google that the site is yours. You'll have options to do so.
The first one, which is the “Recommended Method” and the easiest to do, you must download the .html file that it indicates and then upload it to the root of your Web, you can do this through the file manager or FTP, this should have been given to you by your hosting provider, it should be in the previously installed panel. You must upload the file in “public_html” . Once uploaded, go back to Webmaster Tools and click on verify.
There are other options such as: Domain Name Provider, HTML Tag, Google Analytics Tracking Code, Google Tag Manager Container Snippet, Google Sites, and Blogger.
Sites hosted on Google, such as Blogger, are automatically verified.
Whichever method you choose, you will receive a message from Google, indicating that you have successfully registered.
Google periodically checks to see if your verification method is still valid, for example, if you have the HTML file on your website. If it cannot do so, after a “grace period” your ownership of that site will expire.
For multiple domains and protocols
If your site uses multiple protocols (i.e. http:// and https://), you must add each one separately, following the steps above. The same applies if you have multiple domains (such as example.com, m.example.com, and www.example.com), more details on this configuration later.
Getting started with your Search Console account
Once you have completed the registration process, you will be able to enter your site's Control Panel, where you will see the options and be able to refine your personal and website settings.
Site preferences
Set your preferred domain, with www and without-www : The one you choose is the one you want to be used to index your site's pages, sometimes called canonical. Your preferred domain is the version of your site that you want to be used in search results. You should always register both versions.
How to do it?
On the Search Console home page, click the site you want.
Then click on the gear icon, and then on Site Settings.
In the preferred domain section, select the option you want.
Once you've chosen a domain, you'll want to use a 301 redirect to redirect non-preferred domain traffic to the preferred one.
By targeting search results to a specific country, Google search engine displays the most relevant results and useful sites for users, meaning that a user who does a search in Spain will not receive the same result for the same search in Mexico, even if both are in Spanish. If your site has a top-level domain, such as .com or .net, defining the country helps Google determine which countries are important. If your country has a country code, such as “.es,” it is already associated with a region, Spain in this case.
How is it done?
On the Search Console home page, click the site you want to configure.
Click on Search Traffic on the left panel, a tab will appear, there click on International Targeting.
Then click on the “Country” tab.