Here is one example of using a hyperlink

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Using discounts – it is worth limiting discounts to a limited time so that potential customers do not delay visiting your website and quickly click on the CTA.
Taking advantage of a bonus – limited-time free shipping or a gift with your order are promising bonuses that everyone likes to click for.
Providing a VIP offer – make the customer feel special, for example, offer them the opportunity to choose from a new collection of dresses first as a registered customer.
Reservation offer – use a CTA to allow people to reserve a spot at your event, at a better price if purchased within two days, etc.
Instructions to fill out a survey or poll – kill two birds with one stone? Sure! Show that you are interested in the opinion of your customers and let them fill out a survey in which they can express their opinion (and you will get a picture of what your target group really cares about).

Social media activity – invite customers to become your fans on social media as well . You will be closer and can stand side by side every day.
Examples of CTAs that have already caught attention

A CTA can be in the form of a button . Sometimes a CTA is used in the form of a hyperlink . This is used as a natural iran email list part of the text, where people immediately understand that they should click on the link. We recommend the second type of CTA, as it will help you increase click-through rates.


CTA in emailing
Here are examples of calls to action that have impressed customers in the past and continue to do so successfully:


Marketing agency Performable saw a 21% increase in conversions when they changed the color of their CTA button. Site Builder Report saw a 13.4% increase in conversions by simply removing one word from their call-to-action button. How are you doing with your CTA goals? We recommend regularly measuring and evaluating how you’re doing with your email marketing and whether your CTA is meeting your goals.

And how do you measure the success of your CTAs? Ideally, you can do A/B testing to see which calls to action your subscribers respond to more actively.