Ad groups available in App campaigns allow

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This feature allows you to A/B test your ads, reducing the negative effects of factors like seasonality that could affect your results if you were only testing one ad at a time.

Additionally , expanded text fields are now available in ivory coast phone number data App campaigns . Account managers can now upload up to five 30-character headlines and five 90-character descriptions. This is a big step up from the previous version, which only allowed a maximum of two headlines and two descriptions. This gives Google’s machine learning a much better chance of finding the optimal combination that will bring you profit.

How to use new App campaigns features

How to use new App campaigns features
Ad groups can be used to test new descriptions and headlines against current, underperforming ones. They can also be used to segment ads . For example, you can test whether a new, seasonal ad will perform better without pausing an ad that's performing well.

Conclusion
These new features for Google Ads app campaigns are a big step forward. They give you much better ad creatives that will help you optimize your performance. If you’re trying to promote apps with Google Ads, be sure to check out these new features. If you’re unsure about setting up app campaigns, feel free to reach out to a marketing agency. We’ve successfully helped thousands of clients with PPC advertising, and we’d be happy to help you too.