their job title, location, and more.

[[email protected]]

Name
Address
Gender
Age
Income
Occupation
Other contact information
Occupational demographic data about a client kuwait mobile number example or customer can also include information regarding a client’s business, including industry, company, and market size. Especially for business-to-business (B2B) companies, occupational demographic data is invaluable.

Like personal information, it gives businesses a better understanding of the people they’re trying to reach.

You can store this customer information your CRM. Nutshell can even pull in additional information about contacts you add to your CRM such as

Demographic data such as the information above helps businesses better understand their audience, allowing for a more detailed and robust marketing strategy that better appeals to audiences. This data also helps businesses develop their products and services to sufficiently meet customers’ needs.

Purchase and buying behavior
Another key data point to collect is information related to customers’ purchase and buying behaviors. In other words, it’s data about how and when customers purchase from your company.

Customer purchase and buying behavior data includes information like:

Recent purchases
Purchase history
Trends in purchase behavior
Customer loyalty program data (if available)
Collecting and understanding this behavioral information helps you to identify customer shopping preferences and use that information to develop more effective marketing campaigns. Better yet, you can develop and offer more products or services that appeal to your audience.