Niche volume and popularity. First of all, you need to start with market research to identify the most popular products. It is desirable that the niche volume exceeds 10 million rubles, since smaller figures are not very interesting for starting sales.
Competition. It is essential to review the indicators of the 10 strongest competitors. Assess the market saturation with goods and find a niche that can be filled with a new offer. Immediately pay attention to the positions of the main competitors and how you could stand out among them.
Price and margin. Determine a competitive price that brings profit. Calculate the margin for each product (don't forget to take into account logistics, all commissions, taxes and related operating expenses). Find the optimal price-quality ratio (cheap products are unprofitable to sell, and expensive ones are difficult), which will be attractive to buyers and profitable for you. To start, choose products with a margin of 30% and a cost of no more than 1,200 rubles.
Seasonality. Consider seasonal factors that affect greece cell phone number list demand and sales. Choose products that are in demand during certain time periods or before holidays. Some products have seasonal demand and may not be relevant at other times of the year. Skis are not bought in the summer.
Use of special tools. It is recommended to use specialized tools (AnabarAndMoneyPlace) to collect and analyze statistical data that will help you make informed decisions based on objective data about the market and consumer behavior.
Market analysis and selection of high potential products require careful research. High-quality analysis is already half the success.
There are niches that are best avoided by newbies looking for what to sell profitably on marketplaces with a minimal starting budget. Here are a few product categories that are best avoided:
Clothing. The niche is highly competitive, and many newcomers may end up far down in search results. Additionally, selling clothing requires a large investment in a wide range of sizes and styles, which can be prohibitively expensive for sellers on a budget. Plus, there are a lot of issues with returns and negative reviews.
Complex technical goods. Difficult to sell, service and work with defects. If you are a beginner, it is better to start with simple electronic goods without processors.