Examples of AI in content marketing

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Here are some effective examples of AI in content marketing.

Creating blog posts
AI tools have made writing blog posts faster and more efficient. Content marketing AI tools can help save time with drafting while ensuring the content aligns with the brand’s voice and audience expectations.

Writesonic generates an article, showcasing how AI-powered writing tools assist in creating content efficiently.

Measure content performance
Use AI to measure and improve content performance. One of the ways is to poland mobile database track performance based on search intent and derive data-backed suggestions on how to improve it. This is especially useful when deciding what content type works best for your audience.

As Mary Keutelian, SEO Strategist at Sprout puts it, “AI tools help us analyze content and identify patterns and provide actionable recommendations. These include improving technical SEO elements (page speed, indexation, linking, duplication, etc.) and optimizing page elements such as titles, meta descriptions and anchor text. It also enables us to check content performance by word length i.e. long-form articles vs short-form articles, and identify the trends between content length and performance.”

Crafting social media posts
Social media teams often rely on AI to streamline their workflows, particularly when creating captions, hashtags and post ideas. AI tools like Sprout Social’s Enhance by AI Assist help you overcome writer’s block by providing multiple caption suggestions tailored to the brand’s tone and audience preferences. The tool generates creative and engaging copy in seconds by simply inputting a few ideas or dropping a link.