We asked experts about how the Internet and political changes are changing the communications of politicians and government agencies. Spoiler: they are changing a lot! Details are in the article.
In July 2023, SCAN held " Media Wednesday " dedicated to the present and future of the PR industry. "Media Wednesday" is a mini-conference for PR specialists, to which we usually invite top experts to discuss the most pressing issues of the industry. At the last "Media Wednesday", among other things, the state of political PR in Russia was discussed. The experts gave so many interesting observations and insights that we decided to combine their theses by topic and collect them in a separate article.
To begin with, let us introduce the characters that we will constantly quote here:
Evgeny Minchenko President of RASO, Head of the Center for uruguay mobile database Research of Political Elites at IMI MGIMO, President of the communications holding company Minchenko Consulting.
Evgeniy Minchenko
President of RASO, head of the Center for Research of Political Elites at IMI MGIMO, president of the communications holding Minchenko Consulting.
He was a member of expert and public councils and committees under the State Duma, the Federation Council, the Ministry of Industry and Trade, the Ministry of Economic Development, and the Ministry of Energy of the Russian Federation.
He is the author of the “Politburo 2.0” model, which describes the decision-making system in the Russian ruling elite.
Author of the book "How to Become and Remain a Governor". Co-author of the monographs "Universal Electoral Technologies and Country Specifics: Experience of Russian Political Consultants", "How Elections Are Won in the USA, Great Britain, and the European Union: Analysis of Political Technologies".
Daria Bogdanova Deputy General Director of ANO Dialogue.
Daria Bogdanova
Deputy General Director of ANO Dialogue.
Since the age of 18, he has been working in the field of “positioning authorities and politicians on the Internet.”
For 4 years, she headed the Information Policy Department of the Government of the Vologda Region - as a result, the region became one of the leaders in the rating of information openness of the government, and the governor entered the top 10 governors-bloggers.