How To: YouTube SEO Optimization

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Rumor has it that using keywords in the video also helps. However, this has not yet been officially confirmed by YouTube or Google.

Another ranking factor is the engagement rate – i.e. how users interact with the video. A factor that is also important for Google ranking.

The main metrics include clicks, click-through rate, session watch time, commenting, likes/dislikes, etc.

Users decide in the first 15 seconds whether to continue watching or not. Similar to the bounce rate on websites, this sends negative signals to YouTube and can affect your ranking. So make sure you have a strong hook at the beginning that captivates and arouses curiosity.

YouTube is an entertainment platform, so entertain denmark whatsapp number data your viewers with your content.

You can probably imagine that high video quality and good sound are also particularly important for users. Therefore, we will not go into this any further here.

Keyword research & search intent
There are many options available to you to find the right keywords and start planning your top video. Firstly, you can search for a topic directly on YouTube . Here, similar to Google Suggest, search queries are suggested.