Digital transformation is one of the most important current topics in marketing. It is not only about technology, but also about people, processes, data, analyses and strategies.
Digital marketing not only changes the way your customers interact with your brand,
In traditional marketing – even in the age of the Internet – companies create marketing content that is intended to appeal to a broad audience that may see it online, but may also see it elsewhere.
Such a shot in the dark no longer works as a marketing strategy today. The most successful companies uk telegram data in the world are currently using all the possibilities of digital transformation in marketing and creating stories with the help of automation and data analysis.
In this article, we ask: what is digital transformation, how has it changed the marketing industry, and what does it mean for you if you work in marketing? What should teams be doing today to be successful tomorrow, and what are the latest digital content trends?
We'll also look at some notable examples of digital transformation like Netflix and Disney and see how your team can learn from them.