Higher search volume ≠ more traffic
The primary use case for the keyword search volume metric in SEO is to estimate the potential organic search traffic your page could get if it ranked for the keyword, right?
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If we compare their global i.e. worldwide search volumes, the keyword “local SEO” appears to be 27 times more popular than the keyword “submit a website to search engines.”
So, does this mean that a ranking page for “local SEO” should uae mobile database get more search traffic than a 1 ranking page for “submit your site to search engines”?
Let’s check this out in Ahrefs:
Estimated monthly search traffic for top local SEO ranking pages
Submit the estimated monthly search traffic of the top ranking pages of your website to search engines
It turns out that our assumption was completely wrong. The top-ranking page for a less popular keyword that was 27x more popular appeared to be getting twice as much search traffic.
how so?