What are the advantages of businesses with predictable profits?

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As we have already seen, having recurring and predictable income is essential for the company's projections and growth plans.

Let's look at the main advantages this can bring:

Financial control
When you know the number of subscribers, the plans they have signed up for, and other data about their behavior — such as how long they have been customers and whether they are good payers — you can better control cash flow and make better decisions about the future of the company.

This provides more security to invest in advancements such as team expansion, infrastructure reform, and research and development of marketing campaigns.

Predictable lead generation
A company focused on growth also needs to consider lead generation afghanistan phone data as part of its revenue plan, after all, they are the ones who have the potential to become customers and contribute to increasing the company's turnover.

It is worth remembering that this requires optimization work on the processes of the marketing and sales team , which must be dedicated to generating qualified leads in a consistent and measurable way.

This makes it possible to use metrics as a basis for more reliable projections, such as the number of leads generated per month and the conversion rate.