The social networks themselves are already working to improve and make people more and more involved, so the new algorithms of Facebook and Instagram, or the increase in characters by Twitter, serve precisely to improve the permanence and experience of users within these platforms, which are accessed more and more from smartphones and less and less from PCs. Just look at how some social networks have already included in their mobile application the possibility of managing multiple accounts at the same time, see Instagram and Twitter.
All of this will bring and bring with it new trends in 2018, and in addition to Stories (almost all social networks have implemented them or are working on them) and videos , in 2018 I predict that among the trends there will be the purchase shareholder database increasingly frequent use and implementation of chatbots and bots. This is because in an increasingly mobile world, people no longer have the patience and time to wait for a response. So for me, 2018 will most likely be the year that will see the rise of chatbots and bots."
" Voice , I would pay a lot of attention to this trend... why? Because interacting with the online world through voice makes us multitasking and saves time. Does my product save time? This is the first question that every entrepreneur should ask themselves before starting a project. So programming skills or briefings for Alexa , managing Google home or Apple home pod will be essential to emerge in the daily searches that are carried out online through V ocal search .
2018 Predictions: Industry Experts Speak Out
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