The easiest way to do this is to reach out to existing customers from time to time (and not just to see if they want to buy something else). If you stay in touch with customers—even when there's no immediate sale on the horizon—you’ll earn their trust.
Here are some ways to keep following up after the sale:
Offer proactive service. Ryan McKenzie from Tru Earth shared this: “By regularly reaching out to clients, anticipating their needs, and providing them with exclusive offers or insights, I foster loyalty, which often leads to future sales conversations.”
Ask if they have any referrals. When your customers are happy, they’ll be more likely to refer their friends. But giving them that extra nudge is a great way to get more referrals.
Offer relevant cross-sells or upsells. Of course, only do kazakhstan telegram data this when it makes sense for their business and needs.
This is an effective sales technique mainly because it’s so simple—and it gets you a helluva lot of ROI for your efforts. You can even automate your follow-up messages with a CRM like Close.
Sales Techniques - Follow Up with Automated Close Workflow
If your current sales are stagnating or you’re finding deals are taking longer to close, it might be time to try out some new techniques.
Word to the wise: Don’t try to implement all these techniques at once. You’ll end up frustrated. Instead, pick one or two that feel good and give them a try. Maybe spend a bit more time researching leads or make a concerted effort to talk a little less and use active listening.
Whichever sales technique you choose to implement, make sure to use the right tools to supercharge your sales process even more.
Want to automate your follow-ups, keep track of all your relevant market research, and listen better to your conversations (even after the sales meeting is over)? Try Close—with automated sales workflows, AI-generated sales call summaries, and all the contact management tools you need to close deals faster.Without customer acquisition, you don’t have a business. You have an expensive hobby.
Better Sales Techniques = More Sales
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