For example, by combining the browsing history on your EC site and the conversations you had with store clerks in your physical store, you could introduce products that meet your customers' needs on your official LINE account or make direct suggestions in-store. If you can meet customer needs at the right time, as described above, customer satisfaction will naturally increase. If customer satisfaction increases and they become repeat customers, it will bring continuous profits to your company.
Increase retention rates and maximize LTV By increasing bulgaria telegram database the retention rate, you can expect to maximize LTV . LTV stands for "customer lifetime value." It quantifies "how much profit a customer will bring to a company over their lifetime" by becoming a repeat customer after purchasing a product for the first time. The higher the LTV, the more likely it is that customers will continue to purchase products and services of their own volition. As explained earlier, to maximize LTV, it is important to provide optimal follow-up according to customer needs and conditions and increase satisfaction.
By managing and analyzing a wide range of information, both online and offline, you can create an environment where you can make optimal proposals. Reduce lost sales opportunities By adopting OMO, you can reduce lost sales opportunities. If you completely separate online and offline, it may cause inconvenience to customers and prevent them from making purchases. For example, if you cannot use the points you earn on an EC site in a physical store, you will lose customers who were eager to visit the store.
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