Make sure you have something to offer on these special days so that you have something pertinent to present that will be of interest to schools and nurseries. Also if you’re communicating about something that is rapidly approaching, they will be more compelled to get back to you.
Parent engagement
In order to get into schools and nurseries, you’ve got to S.T.O.P
I know it seems like the complete opposite of what you middle east rcs data should do when trying to build relationships with new clients but S.T.O.P. is an acronym for the system that Cerys Keneally created to help you do exactly that.
S – Solving a problem
Cerys says that “S stands for solving a problem for the school or nursery with your solution.” Identify a need that the setting has and find a way of solving it using your service or activity. Remember, Ofsted reports are your friend.
T – Testimonial
Make sure your emails contain positive reviews or comments from existing or previous clients so that they can see how other similar settings have benefitted from what you do. Cerys believes that your emails should showcase, “…relevant reviews or testimonials of your work …in the main body of your email or in your letter. Don’t leave them to go and click on a website to find them.”