Grow Your Network on LinkedIn

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Promote relentlessly. Use social media, email, paid ads, flyers around town, or whatever else you can think of to fill up your event.
10. Expand Your Reach Through Influencers
Influencers who align with your company values and resonate with your target audience can expose your brand to more people—and their followers already trust their recommendations.

Start by looking for influencers in your industry. See what kind of engagement their posts get and which brands they choose to work with. Remember, follower count isn’t everything—it’s more important for these people to be aligned with your goals and target audience.

Here’s an example of this lead gen strategy in action: One dietary supplement brand was having trouble finding the right influencers for their business. They used the platform Upfluence to get some help, and went from $0 in revenue to over $440k in five months—all through connecting with influencers and setting them up as affiliates with the brand.
How to use this for your own business:

Research influencer marketing platforms like Upfluence. Understand kazakhstan telegram data their terms, past successes, and affiliate structure.
Alternatively, connect with specific influencers directly. Come up with your own affiliate structure that you think is fair (e.g. 10 percent of sales).
Measure your performance and forge long-term relationships with the influencers that bring you the most success.
11.
For small business owners in the B2B (business-to-business) space, LinkedIn is a goldmine for lead generation. Freelance marketers, advertising agencies, accountants, and other B2B small biz owners are often found posting and prospecting on LinkedIn because it works. However, it might not be useful if you own a sandwich shop or a Yoga studio (Instagram, TikTok, and Facebook are more up your alley).

If LinkedIn applies to you, join groups related to your industry, interact with thought leaders' posts, and actively publish relevant content to establish your authority. Also, connect with as many like-minded people or potential leads as possible, but do so in an organic and non-spammy way.