Figure out what metric your target audience is really willing

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“Well, I don’t know…they have a lot of experience in [A,B, &C ] and I like the fact that they did [X, Y, & Z] really well, but one thing that still bothers me is….yada yada yada…”

Fail!

Want to know how to decide? Get everyone who interviewed the candidate together and first ask them this:

“Gun to your head…no explanations! I only want to hear ‘yes’ or ‘no.


’ Would you hire this person?”

If they’re a salesperson, would you trust your top prospect to them? Yes or no.
If they’re a developer, would you trust your biggest project to them? Yes or no.

You’d be amazed at the ease with which you can reconcile complex thoughts when you have a virtual gun pointed at your head and you are forced to give a binary answer! Explanations can then follow but by then everyone’s gut (and most likely correct) reaction has been surfaced.

Professional and educational experience is important when considering a candidate, but they don’t always give you the complete picture.


Follow these three techniques and I guarantee by the end kazakhstan telegram data of the interview process you’ll be much more confident in the decision you make!If you’ve been down the road of launching a new B2B web service, you know there’s no silver bullet or quick path to success. Building and monetizing a sales machine for a new business involves lots of hard work, learning, and iteration. But whether you’re starting from scratch or already a ways down the road, here are five steps to help you kickstart your operation.

Step 1:



If you’re looking to drive revenue, the key is figuring out what your customers are actually willing to pay for. Is it a specific feature set? Storage space? Ability to add users? Pay per use? You may start with a hypothesis of what this is (totally fine), but the key thing is to deploy, test, and iterate quickly in order to refine. Since monetizing your product and driving revenue are key to getting your business off the ground, getting this formula right as soon as you can is a good thing!