Podcasts remain one of the top content marketing trends in 2024, especially in the B2B segment. Companies are hiring podcasters to host regular shows that become the core of their content strategy. A properly organized podcast can attract new audiences, form a permanent listener base, and increase sales. Hero Help Hub Action Strategy Google’s Hero Help Hub Action content strategy is key to successful brand promotion on YouTube.
Here’s how you can adapt it for podcasts: korea telegram Hero Content — large-scale episodes featuring famous guests or on important topics. Such podcasts require significant effort but attract a wide audience. popular audience questions. For example, analyzing a specific problem or case. Such videos work for a long time and organically gain views.
Hub Content — regular releases on topics that are interesting to regular listeners. This can be a serial format that retains the audience and builds loyalty. Action Content — remarketing videos that attract an audience to a product or service through advertising. It’s important to maintain a balance between all types of content and adapt them to the specifics of your audience and the topic of the podcast.
Help Content — answers to
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