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In addition, Marketing Cloud Engagement has a comprehensive support system, and you can learn how to use it effectively from online materials such as user guides and videos, and get advice through webinars and communities.
When introducing Marketing Cloud Engagement, you need to get an individual quote because plans are divided according to the solution and number of contacts.

, please read this article.

What is a Marketing Automation (MA) Tool? 9 ivory coast whatsapp number database MA Tools Comparison and How to Choose Them
2023.08.15
What is a Marketing Automation (MA) Tool? 9 MA Tools Comparison and How to Choose Them
Marketing automation (MA) is becoming a mainstream marketing method. Here, we will explain the difference between MA and traditional marketing methods, the effects of introducing MA, and recommended MA tools.
What is Salesforce?
Salesforce refers to a cloud-based customer relationship management (CRM) system provided by Salesforce.com, Inc. It provides a set of tools and services that help companies manage customer relationships and improve business processes. The
main features of Salesforce are as follows:

Cloud-Based Platform
Salesforce is fully cloud-based, which means users can access it from anywhere with an internet connection and get real-time access to the information they need.

Modular Design
Salesforce consists of various modules (Sales Cloud, Service Cloud, Marketing Cloud, etc.) that allow companies to choose the features they need and customize their own CRM system according to their needs.

Improved customer engagement
Salesforce tools enable companies to centralize customer data, empowering sales, marketing and customer service teams to deliver a consistent customer experience.

Marketing Cloud Engagement is part of Salesforce. It is a B2C marketing tool that helps companies efficiently manage customer communications and improve engagement.

Specifically, Marketing Cloud Engagement enables companies to analyze customer data, automatically send personalized messages to each customer, and deliver a consistent customer experience across multiple channels (email, social media, web, mobile, etc.).

Key Features of Marketing Cloud Engagement
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Marketing Cloud Engagement has a variety of features to strengthen customer relationships. Next, let's take a look at the main features of Marketing Cloud Engagement.

Email Studio
Email Studio is an email marketing platform. When sending emails, you can segment customers based on their attributes and behavioral history, and create emails tailored to each individual customer. You can also check the open rate of emails sent, so you can understand the effectiveness of your campaigns.