As with other marketplaces, promotion work begins with filling out the product card correctly. In terms of requirements, Joom is close to Lamoda - these platforms have quite strict rules for filling out cards. If you follow all the recommendations of the marketplace, the system will rank products from the online store in higher positions in search results.
Informative product card
Let's list some requirements that must new zealand telegram database be met when creating a product card:
The product name is filled in strictly according to a single template: product type (what) + brand name (who) + characteristics (color or size) + version , if this parameter is available. Only the English alphabet can be used in the name, and the length should not exceed 150 characters.
Example of a correct name: Women's Cotton Running Shoes Reebok
Image parameters: format not less than 550*550 pixels, size not more than 10 MB, square or rectangular photo with horizontal orientation is preferable, but the aspect ratio should be between 1:1 and 3:4. You cannot blur the background, process images in Photoshop, move the frame and apply advertising phrases, for example, hot sale or new 2022. The number of images for one product card is from 3 to 20.
To specify the size of clothing or shoes, it is necessary to create your own size chart, a detailed example is provided in the Joom help center . For example, for a dress, it is not enough to specify the size range from S to L, for each size you need to specify the exact parameters - the length of the product, chest, waist and hips.
Free Promotion Tools on Joom
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