No one wants to be the annoying company begging for customers — especially when the leads are chilly. extended warranty meme I don't want to say lead lists never work. Some companies use them successfully. Good for them. Lead generation vs list purchasing Lead generation, unlike list purchasing, is all about uncovering companies that are interested in your brand or company. This can be done by offering a download guide, email newsletter, or course.
The problem is, that type of lead generation is time-consuming — which is why some companies turn to list purchasing. List purchasing dumps thousands of leads in your lap — but there's no uk business email database free indication if those leads are any good. Instead, brands should focus on lead generation, which helps uncover leads that have already expressed some interest in your company. For example, Leadfeeder's Discover Tool uses a tracking tool to see what companies visit your site and then matches their IP address with our proprietary database of contact information.
Unlike cold lists, Leadfeeder delivers a list of warm leads that already know your company exists. You can also see what pages they viewed, how long they stayed on your site, and what other actions they took. Using Leadfeeder's custom feed filters, you can even sort leads to zero in on the most valuable leads. No more wasting time on cold leads or outdated database contacts.