Device demographics to inform your content strategy based on how your audience accesses X/Twitter
Customizable reports on audience growth during your hong kong business email list selected reporting period
Analyze by AI Assist to track metrics, hashtags, keywords, Smart Categories and emojis to uncover major insights
Several report options to guide your X/Twitter strategy, including:
Post Performance Report to identify your best-performing content and analyze engagement metrics
X/Twitter Profiles Report for tracking changes in performance over time, including engagements, replies, likes, reposts and audience growth
Competitors Report to see how you compare to rivals
Paid Performance Report to track ROI from Twitter ads
2. Twitter Analytics
Twitter Analytics' dashboard displaying account performance metrics, including a graph of impressions over time and various engagement statistics such as follower growth, likes and media views.
It’s a useful tool for getting started and providing a snapshot of what’s working on your account—helping you identify quick wins.
To access, head to analytics.twitter.com, or from your regular Twitter feed, click More in the left sidebar, then click Analytics. Here, you get basic insights into your best-performing X/Twitter posts, how your last 28 days compared to the previous period and how much engagement your individual posts get.
Features:
Monthly highlights that show your top X/Twitter post, mention, followers and other key updates
Detailed breakdowns of engagement metrics, showing likes, profile clicks, reposts, replies and detail expands
Average monthly engagement rates, number of replies and reposts
Twitter Analytics is a built-in analytics tool only available to Twitter Premium users.
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