#3: Product Labels
Posted: Mon Jan 20, 2025 6:33 am
Because it's free content, it reflects the original cuba b2b leads creator's authentic perspective, which can add a more authentic feel to the campaign.
UGC provides social proof and shows potential customers that people like them are buying from your brand, which may encourage others to do the same.
Since product tags are already included in the content, the shopping process is streamlined, making browsing and purchasing as easy as possible for customers.
#4: Character Tags
While product tags are great for ecommerce, they aren’t the only way users can promote your brand on Instagram. Influencers and customers can also tag your brand in user-generated content to highlight their experiences with your products, services, or physical locations. As of May 2023, you can now use this form of content in your campaigns as well.
Below, @raleigh_on_a_budget tagged @umbrella_drybar in a video teasing the bar’s upcoming opening. While this is also technically a collaborative post, the video uses people tags to highlight the alcohol-free bar so the creator's fans can easily click to visit and follow the new store's account.
Why promote content tagged with people? Like product tags, UGC with person tags helps put the brand in front of the creator’s audience. It also provides brands with an easy way to add more lifestyle content to their campaigns. This type of content can add a sense of authenticity to your brand campaigns while providing social proof and sharing key messages.
UGC provides social proof and shows potential customers that people like them are buying from your brand, which may encourage others to do the same.
Since product tags are already included in the content, the shopping process is streamlined, making browsing and purchasing as easy as possible for customers.
#4: Character Tags
While product tags are great for ecommerce, they aren’t the only way users can promote your brand on Instagram. Influencers and customers can also tag your brand in user-generated content to highlight their experiences with your products, services, or physical locations. As of May 2023, you can now use this form of content in your campaigns as well.
Below, @raleigh_on_a_budget tagged @umbrella_drybar in a video teasing the bar’s upcoming opening. While this is also technically a collaborative post, the video uses people tags to highlight the alcohol-free bar so the creator's fans can easily click to visit and follow the new store's account.
Why promote content tagged with people? Like product tags, UGC with person tags helps put the brand in front of the creator’s audience. It also provides brands with an easy way to add more lifestyle content to their campaigns. This type of content can add a sense of authenticity to your brand campaigns while providing social proof and sharing key messages.