Track and improve performance
Posted: Sun Dec 22, 2024 5:40 am
HelpScout does this well in its Blog Section , where it presents readers with a message encouraging them to subscribe to its newsletter. Yes, it’s a simple solution. But the reason it works is that it’s designed to fit seamlessly with the rest of your environment.
One of the most impactful things you can do to improve your blog posts is to edit them. But, to really ensure you have the best article you can write, you should probably set aside enough time to take a step back.
You see, the thing about writing is that it’s an immersive process. More often korean telegram than not, you go over your sentences so many times that you learn them by heart. And while knowing your post inside and out allows you to create a more cohesive whole, it also opens up room for details that get overlooked. And that’s where free time comes in.
If you force yourself to take a week-long break between writing and editing, you'll have enough time to gain a fresh perspective . Then, when you come back to read your article, you'll be able to spot errors, inconsistencies, or problematic parts. If you're the type of person who likes to work the night shift (it's actually pretty late at night, which is fantastic for writing!), remember that regular breaks aren't just good for gaining a fresh perspective, but also for your health, too .
For this you need to have a well-developed content calendar and perhaps you should develop diary management skills . Otherwise, you will always be struggling to meet deadlines, resulting in blogs that could have been perfect but somehow fell short.
If you implement the eight strategies we've listed, you'll have already done a lot to make your blog posts more engaging. But, as always, there's one extra step you can take. And it's likely to make all the difference.
You see, the best way to make decisions about your content will always be to look at the data. And what better way to gather that data than to track the right KPIs?
For blog posts, these include:
the number of visits to your blog
bounce rates
The most popular traffic sources
your most popular posts
the number of inbound links per post
comment and share numbers
conversion measures
Knowing this information will not only give you some fun facts to reflect on. But it will also give you the data you need to improve your content marketing strategy .
One of the most impactful things you can do to improve your blog posts is to edit them. But, to really ensure you have the best article you can write, you should probably set aside enough time to take a step back.
You see, the thing about writing is that it’s an immersive process. More often korean telegram than not, you go over your sentences so many times that you learn them by heart. And while knowing your post inside and out allows you to create a more cohesive whole, it also opens up room for details that get overlooked. And that’s where free time comes in.
If you force yourself to take a week-long break between writing and editing, you'll have enough time to gain a fresh perspective . Then, when you come back to read your article, you'll be able to spot errors, inconsistencies, or problematic parts. If you're the type of person who likes to work the night shift (it's actually pretty late at night, which is fantastic for writing!), remember that regular breaks aren't just good for gaining a fresh perspective, but also for your health, too .
For this you need to have a well-developed content calendar and perhaps you should develop diary management skills . Otherwise, you will always be struggling to meet deadlines, resulting in blogs that could have been perfect but somehow fell short.
If you implement the eight strategies we've listed, you'll have already done a lot to make your blog posts more engaging. But, as always, there's one extra step you can take. And it's likely to make all the difference.
You see, the best way to make decisions about your content will always be to look at the data. And what better way to gather that data than to track the right KPIs?
For blog posts, these include:
the number of visits to your blog
bounce rates
The most popular traffic sources
your most popular posts
the number of inbound links per post
comment and share numbers
conversion measures
Knowing this information will not only give you some fun facts to reflect on. But it will also give you the data you need to improve your content marketing strategy .