7 fundamental seo techniques for content optimization

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You may be wondering: what are SEO techniques for? And the answer is quite simple: to optimize your website's positioning in Google search engines .

However, some of these techniques are essential for your website to have a better chance of appearing on the first pages and thus attracting more and more visitors, or better yet, a qualified target audience.

You will learn here which techniques should always be applied and why they are so important.

Fundamental SEO techniques for optimization
SEO techniques basically consist of several good practices to be applied when formatting your website pages, so that they can be found through search engines.

Therefore, by executing them, the possibility russia whatsapp lead of Internet users finding you increases substantially.

Therefore, to improve optimization, we present here the 7 most important SEO techniques :

1. Website with a clear structure
Search engines favor sites where different content is organized clearly.

And the clearer the structure, the more search engines will understand that those contents are the most important .

No matter where your visitor is, they should be able to access any information on the website in less than 3 clicks.

2. A main keyword
First of all, choose a keyword and keywords associated with your page and its content. This is one of the main SEO techniques, and to optimize the site, the keyword must be present: in the title and subtitles , several times in the text and in the meta description .

Remember that it is through the title that Google understands what the page is about. Furthermore, search engines reference pages and not websites!

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3. Secondary keywords
Secondary keywords also help with good positioning.

To do this, you must enter synonyms of variants of the main keyword . And always remember that the main keyword must be in bold, as it has more weight for Google.

4. Insert links
The success of an SEO strategy lies in the ability to insert internal and external links , being one of the SEO techniques that cannot be left aside.

This increases the visibility of your website and will make users stay on your page longer. Regarding external links, just be careful that the content of other websites does not affect your credibility.

5. Choose a suitable URL
Sometimes the URL is made up of a series of numbers and letters, which makes it difficult for the user to understand.

The tip is to insert keywords in the URL , as search engines analyze not only the URL, but also the keyword.

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6. Optimize images
Once again, to optimize your website, the tip is to always name the images , avoiding generic names as much as possible.

In fact, images are not analyzed by search engines, but rather the description of the image.

And preferably, choose images that are not too heavy, as this can affect page loading time.

7. Develop quality content
Along with all other SEO techniques, this is perhaps one of the most important.

It is important that the content is relevant, clear and posted regularly .

You should focus on a single text and be very careful with plagiarism, as in the worst case scenario, Google may even remove it from the air.

So, have you already applied SEO techniques? Then it’s time to invest in Business Management
As seen, SEO is very important for ranking content on websites and blogs.

Furthermore, another extremely necessary factor in any company concerns qualified and effective business management .

Therefore, Soften offers software to help with all tax and business processes of a business.

Both Soften Siem and GerencieAqui are complete and offer several features, such as:

Tax Issuance (NFe, NFCe, SAT, NFSe, MDFe, CTe, SPED)
Inventory, Financial and Commercial Control;
and more.
All this with implementation, training and unlimited technical support per client. Get in touch and find out more about the advantages and products that Soften offers.