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This will help you define new lines of action and create new products. thanks to the frequency of sending emails. And they don't necessarily all have to be promotional: the idea is to stay in the consumer's mind. Tips for implementing your daily email strategy Working with email marketing can be very beneficial for companies, because it is a direct and highly personalized channel. This allows you to reach your target audience, but in order to achieve this you need to know some recommendations that will be useful in your daily email strategy: 1.- Offers products or services for sale Paypal They say that if you don't have anything good to say, it's better not to talk. The same applies here: if you don't have something good to offer for sale, don't send the email. Beyond the informative content, subscribers are expecting to receive some promotion.


Keep in mind that one of the bases of this gmx email list strategy is to sell, although it is not advisable to dedicate yourself exclusively to the sale of products/services. You can offer digital products, such as ebooks , or offer a webinar or course with a fee that allows you to generate income. 2.- Have a contact list You have something to sell, but who will you sell it to? It is no use having products but no potential customers. Therefore, it is essential to have a contact list, preferably created by you. Avoid buying a database because it can be counterproductive. By collecting your subscribers' contact information yourself, you can ensure that they are genuinely interested in your brand. You can do this via a form on a landing page or, if you have a physical store, ask them in person. It's a good idea to always offer something in exchange for personal information.