The world of ecommerce analytics is not only indispensable for those who want to sell online: it is also complex, full of insights and references to subjects that deal with performance optimization. Those who do not measure and monitor the progress of their digital store have a short life.
Do you want to transform your digital showcase into a tool for selling online? Great, you have to measure everything. And you have to know the world of event tracking, metrics and KPIs. Only in this way can thailand phone number list you activate a Deming cycle aimed at the virtuous improvement of significant performances. Do you know what this means? Convert more and improve turnover over time , in a natural and sustainable way.
Table of Contents
Types of ecommerce analytics
Internal analysis
Competitor Analysis
Context analysis
Why is analytics important?
Activity Forecast
Constant optimization
Risk reduction
4 Tips for Doing Ecommerce Analytics
Identify the most important KPIs
Collect data across all platforms
Skim and eliminate what you don't need
Work on a useful presentation
When does ecommerce analytics work start?
What is ecommerce analytics?
Let's start with a basic definition: ecommerce analytics is everything that concerns the measurement and interpretation of data related to online sales with a website. Through these techniques we collect information, clean it from useless tares , organize it and exploit it.