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But before we move on, what is IE Exponential Learning?

Posted: Sun Jan 19, 2025 6:34 am
by nrumohammad0
Marketing and sales consultancy: the case study for IE Exponential Learning
Home > Inbound Marketing > Marketing and Sales Consulting: The Case Study for IE Exponential Learning
How can a 360° digital marketing approach work in higher education when you’re launching a new curriculum from scratch and need to drive enrollment? We’ve covered the work we’ve done for IE Exponential Learning.
IE Business School needed to automate its Lead Generation process for two new courses. Wam supported them in strategic consulting on both the marketing and sales sides, helping them implement a complex Inbound Marketing strategy: optimizing all media through a Marketing Automation tool and integrating them with important Paid Media initiatives.


IE Exponential Learning is a division of the Instituto de Empresa, a business school, currently list of australia consumer email among the best in Spain, Europe and the world . In the 2017 Financial Times European Business School Ranking, IE (as it is commonly called in English) was the third business school in Europe and the first in Spain. In an effort to expand its offering of academic programs, IE has created IE Exponential Learning, for those who need to broaden their skills after university studies. As their slogan says , IE Exponential Learning 'offers academic experiences that adapt to all stages of your professional life'.